Process

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A proprietary business discovery process where Gary is able to succinctly identify and prioritise the major issues and greatest opportunities for transformation success.

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 The SCOUT process takes place in three major phases:

  1. Initial 3-day review

  2. High level Findings & Recommendations Report 

  3. Project leadership execution

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AGES strategic marketing

The AGES sales method is all about maximising sales and minimising marketing acquisition costs whilst all the while aligning to each customer’s individual journey. A critical success element of The AGES method is data mining and analytics. From the basics of RFM analysis, to channel effectiveness and propensity modelling The AGES approach ensures only relevant interactions and offers to customers but also maximises sales opportunities.

A - Acquire: the timely and efficient Acquisition of new customers

G - Grow: the broadening of the relationship via cross-selling

E - Enhancement: of the relationship by upselling and adding-on greater value benefits

S - Sustaining: the customer’s relationship by ensuring all interactions are relevant, timely and consistent with the individual’s journey and needs.